Dream Link is a limited partnership located in Hong Kong and China. Strategically chosen, as it is the gift, toy and electronic manufacturing center of the world.

 

Dream Link is a development house that can offer to the industry a variety of skills, fundamentally an understanding of the market, and a knowledgeable and capable vendor base.

 

Dream Link creates, develops, and produces a wide range of product, which meets commercial dead lines, through the utilization of resources and maximizing productivity.

 

Additionally to offering the ODM service to develop customer product ideas, it is Dream Link’s directive to develop new and creative ideas as a range of OBM product, which could be offered either as private label branded or own branded “Dream Cheeky” direct to retail.

 

"Dream Cheeky” will continue to develop and grow solid brand recognition, develop cost-effective design solutions, and to adhere to high quality design standards.

 

History Of Dream Link:

- Established in June 2003-

Founding members consisted of 5 people from the toy industry mostly from the development and manufacturing side.

 

-2004 Development of a Range-

Dream Link product has success within the Men's - Toys For Big Boys (TFBB) area. The mix of play, cultural understanding, and product development experience gained from the brutal margin deficient toy market enabled Dream Link to gain a position. UK Customer includes Marks & Spencer’s, Argos, Woolworth and David Halsall, in addition, OEM business with Upstart games and the Royal Air Force. The Dream Link Hong Kong staff increases to 8 people and Dream Link China is opened, located in Shenzhen with a skeleton staff of 4 as an extension of the product development and production capability.  Dream Link begins a partnership with Smart Union Group further expanding the manufacturing and financial capability for growth potential.

 

-2005 Birth of a Brand-

Dream Link, now 100% TFBB Product Company and created the brand "Dream Cheeky". Dream Link continues to aggressively expand its development services, and at the same time expand the own brand product line, with increased success within the UK, and a successful launch within the USA. Dream Link Hong Kong staff expanded to 10, and Dream Link China is formulized as the Operational Office with a staff of 12, with in-house product and packaging design, electrical and mechanical engineering, QA, QC, sales and marketing.

 

-2006 Brand World Wide Exposure- 

With the solid foundation of a customer base within the UK, and no wish to over saturate the market, Dream Link pays particular attention towards the expansion within the USA and international markets. Dream Link develops 80 new items, 30 of which for

Dream Cheeky, range and direction is established and built upon, both in the UK and the USA as the largest selection of fun & functional computer accessories on the market.. Dream Link Hong Kong staff expanded to 11, and Dream Link China staff expands to 16, ensuring the quality of the product will meet the requirements and targets of our customers and theirs. Smart Union Group is publicly listed on the Hong Kong Stock exchange.

 

 -2007 The year of Dream Cheeky – www.dreamcheeky.com